The moat
Scale in provider networks, government program expertise, and vertical integration into care delivery. Switching costs for employers are real but not absolute. Political risk is part of the moat (complexity) and part of the threat.
Pain, risk, or retraining required to leave.
The product gets better as more people use it.
Patents, data, licenses, process knowledge, regulation.
Fixed costs spread over a volume rivals cannot match.
Structural ability to be the low-cost producer.
Pricing power from trust, habit, or identity.